Google is using every available tool and technology to crush its competitors and maintain its dominance in extracting behavioral surplus from humanity. In the 1800s, oil was extracted from the earth; now, Technocrats digitize and extract human behavior for the certainty of control and manipulation.
Animals may beat a path to the Metaverse before people. Technocrats have found that animals can be tricked into a false reality in order to modify bodily functions, which for cows is producing more milk. If the theory holds true for humans, then their "output" can also be manipulated for economic gain.
If globalization were a living body, then the Supply Chain represents the cardio-vascular system need to transport goods and services (the blood) between global destinations. When globalization suffers a heart attack, ie, the collapse of the Supply Chain, globalization will fall to the ground like a brick and die.